Atish Roy

Atish is a creative professional with more than two decades of experience in brand storytelling, user experience design, and strategic creative direction. His career spans some of the most competitive industries — consumer goods, fintech, lifestyle, and B2B services — where he has built brands from the ground up and steered established ones through pivotal transformations.

As CEO of Creavate Solutions, Atish sets the strategic and creative vision for the agency. He believes that design is not decoration but decision-making made visible — and that the best creative work earns its place in a business strategy before it earns a place on a screen. This philosophy shapes every engagement the agency takes on.

Prior to founding Creavate, Atish led creative strategy at regional and national agencies, working with both emerging startups and legacy enterprises. His work has been recognised across industry forums for its clarity, consistency, and measurable business impact.